Rhetorical Analysis 2

The article that I looked at was one of the ones that I had to read for class. Both of the letters on pp 20-21 in Engagements with Rhetoric have good examples of ethos, logos, and pathos. The first letter is a lot more calmer than the second one. The language is more formal and that helps ths ethos really stand out. Its about the picture of Aunt Jemima of the pancake box and the author is arguing that the picture is unethical to show because its of a slave. It has a little pathos as she talks about her reaction everytime she sees the box. The logos comes in the from of the reason why she wishes the picture to be changed. She states that the woman on the box was in reality a slave who served Confederate soldiers, and she presents her arguemtent in a reasonable manner.

The second letter was more informal. Its that way because instead of writing to a CEO or someone in a formal postion, the author writes to Oprah. Because its informal, its full of stong pathos. The author uses stong words like sick and tired, horrible, and degradation, all words that have a strong negative emotion. Again this one appeals to ethos because the writer talks about how unethical it is to have a slave on the box of a famous pancake mix. It really not any logos here because it doesn't really introduce facts and the author really isn't reasoning. She simply want to change the box throught cause and effect, using her daughter as an example.